How to Understand Ad Networks?

#1 · 2025-03-21, 7:48 AM

An ad network is a platform that connects advertisers with website owners (publishers) to display ads. These networks streamline the process of matching advertisers’ campaigns with suitable publishers, enabling seamless ad placements and revenue generation.

Types of Ads Networks

PPC Networks—Publishers earn when users click on an ad.
CPM Networks—Pays per 1,000 impressions.
CPC Networks—Pays for each valid click.
Affiliate Ad Networks—Earn commissions per action (CPA model).
Native Advertising Networks—Ads blend naturally with website content.