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In what ways does social media marketing influence SEO efforts, and how can social signals like shares and comments improve search engine visibility for your content?

Social media marketing indirectly boosts SEO by increasing content visibility, driving traffic, and generating engagement. For a filghts website, frequent shares, likes, and comments on travel deals or guides can lead to more backlinks and higher domain authority. Social signals indicate content value to search engines, improving its ranking potential. Marketers should create shareable, relevant posts and engage actively with followers to enhance SEO through stronger online presence and authority.